Enbrands

Marketing Agent Platform

About Us

Enbrands is a technology company focused on developing Marketing Agent platforms. Our flagship product, Linghe Insights Agents, is dedicated to AI-driven marketing analytics technology, providing marketing insight strategy services and Xiaohongshu (RED) data service packages to brands and agencies. We help marketers discover trends and opportunities behind data, inspiring marketing strategies for future growth.

We currently serve over 300 premier international and domestic brands across major consumer industries including personal care, beauty, maternal & baby, automotive, food & beverage, pet products, luxury goods, healthcare, apparel, and consumer electronics—covering more than 25 categories.

Linghe Insights Agents is designed to support platforms including Xiaohongshu (RED) Lingxi, Douyin Yuntu, Bilibili Bida, Alibaba Data Bank, and JD Data Factory, providing insights across 12 major categories and dozens of sub-categories including strategic decisions, market segments, user demographics, product analysis, and competitive benchmarking—empowering marketing teams in their daily operations.

Our Values

  • • Simple · Pragmatic · Integrity · Enterprising
  • • Self-reflection, Mutual Achievement
  • • Be a Value Creator

Our Vision

  • To become the leader in Marketing Agent solutions

Our Mission

  • Empower marketing innovation with AI, helping brands discover growth opportunities

Value Proposition

  • A spark of insight, a flash of inspiration! Let Linghe Marketing Agent help you discover trends behind data and inspire marketing strategies for future growth

Leadership Team

Essen Xu

Founder & CEO

  • Graduated from Xi'an Jiaotong University Gifted Youth Program;
  • Over 10 years of experience in enterprise CRM and marketing technology R&D;
  • Has filed/granted more than 70 related patents;
  • Currently serves as a master's thesis advisor for Electronic Information at Shenzhen University.
  • • 2014: Founded Enbrands in Shenzhen;
  • • 2018: Established the Brand Consumer Research Institute in partnership with Xi'an Jiaotong University;
  • • 2021: Pioneered the "Strategy Asset" framework model.
Heidi Deng
VP & COO
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Lucy Zhang
VP & CFO
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Ray Xiong
Chief Data Scientist
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Ray Xiong
Chief Data Scientist
Head of Research Center Algorithms. Ph.D. in Artificial Intelligence, with research focus on machine learning, data mining, and digital marketing. Has published over 50 papers in international journals and conferences, and leads multiple National Natural Science Foundation projects.

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